PSCHEEN.

The brief.

PSCHEEN is an established player in the B2B IT sector whose experience and expertise are beyond question. They called on in fine, and the brief was clear: to invigorate their image and restructure their sales pitch by starting with the launch of a new website, integrating an e-commerce platform.

Our upstream workshops were a valuable source of inputs. As always, they enabled us to get to know the client and to start the project - much more than just a new site - in the best possible way.

The result? A "wow" effect for both the team and the client! A website that catches the eye and arouses curiosity. A bold and standout branding. Exactly what we love at in fine ! The whole thing is built around a "client-centric" and "multi-target" site architecture, and an entirely new sales pitch structure.

Our approach.

PSCHEEN entrusted us with rethinking its digital image, and our team listened to its needs to meet its expectations and offer a tailored solution aligned with its DNA and values. We accompanied, challenged, and guided our client throughout the project.

Emphasis was placed on a strong visual identity, designed to stand out and appeal to potential users sought by Pscheen. Once again, it's about breaking the rules, daring to show who we are, and communicating in a customer-centric way while remaining true to their language and maintaining closeness. That's the strength of in fine.