Pain Jacquet.
- Web
The brief.
When Jacquet France wanted to expand its bread range on the Belgian market, we stepped in. Here, the mission was less about pure creativity and more about craftsmanship: knowing how to reproduce well, while understanding the Belgian specifics. Digital, UX, in-store behaviors… and our ability to collaborate smoothly with different partners (corporate, local, IT). That’s the strength of in fine.Results.
- Successful migration
- +200% SEO traffic thanks to the multipage site
- Perfect indexing via Search Console
Our approach.
First step: immerse ourselves in a brand we’ve been familiar with for over 15 years, then adapt it to the Belgian market with a touch of storytelling and a few design tweaks. The goal was to stay consistent with the French tools while adding a local flavor.Our real advantage was SEO: how to help a French brand establish a strong presence in Belgium? Through multilingual content, an adapted brand voice, and agile coordination with technical partners, everything came together seamlessly. The results: a dedicated Belgian website, a successful SEO migration, an increase of +200% in organic traffic, and flawless indexing via Search Console.
A project just the way I like them: complete, complex, and high-performing. And a touch of pride for our secondary role as “advisor on the Belgian market, content localization, and storytelling.” An essential contribution to this project, on top of our expertise in web and digital marketing.
Why work with In Fine?
